At World Market App ("we," "our," or "us"), we are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, store, share, and protect your information when you use our mobile application (World Market App) available on the Google Play Store.
By downloading, installing, or using World Market App, you agree to the collection and use of information in accordance with this policy.
1. Information We Collect
To provide you with e-commerce services, process your orders, and improve your shopping experience, we collect the following types of information:
A. Personal Information You Provide to Us
- Account Information: Name, email address, phone number, password, and profile picture.
- Billing & Shipping Information: Delivery address, billing address, and contact details for order fulfillment.
- Payment Information: Payment card details, mobile wallet information, or transaction history. (Note: Sensitive payment card details are processed directly by PCI-DSS compliant third-party payment gateways and are not stored on our servers.)
- Customer Support & Communications: Records of queries, product reviews, feedback, or messages sent to our support team.
B. Automatically Collected Information
- Device & Usage Data: Mobile device model, operating system version, unique device identifiers (e.g., Android Advertising ID), IP address, app crash logs, and performance diagnostics.
- Location Data: Approximate (coarse) or precise location data, if enabled, to show localized product availability, calculate shipping fees, or provide delivery tracking.
- App Activity: Products viewed, items added to cart/wishlist, search history, and purchase history.
C. Permissions Requested
Depending on the features you use, World Market App may request the following device permissions:
- Camera / Photos: To upload product review photos or update profile pictures.
- Location: To provide local shipping options and pinpoint delivery addresses.
- Notifications: To send order updates, shipping alerts, and promotional offers.
2. How We Use Your Information
We use the collected information for the following specific purposes:
- Order Processing & Delivery: Fulfilling purchases, managing payments, and coordinating with shipping and logistics providers.
- Account Management: Creating and maintaining your user account, enabling login, and managing preferences.
- App Functionality & Personalization: Providing tailored product recommendations, saving shopping carts, and remembering user preferences.
- Customer Support: Responding to inquiries, processing returns, and resolving disputes.
- Security & Fraud Prevention: Detecting, preventing, and mitigating fraudulent transactions or technical security incidents.
- Analytics & Improvements: Analyzing app usage trends and crash reports to enhance performance and user experience.
- Marketing Communications: Sending updates on new products, discounts, and promotional campaigns (where permitted by law; you can opt out at any time).
3. How We Share Your Information
We do not sell your personal information. We share data only with trusted third-party service providers necessary to operate the app and deliver services:
- Payment Processors: Secure third-party payment gateways (e.g., Stripe, PayPal, Google Pay) to process transactions safely.
- Logistics & Delivery Partners: Courier and shipping services to deliver your orders.
- Analytics Providers: Services such as Google Analytics for Firebase to analyze app performance and error logs.
- Legal Requirements: When required by law, subpoena, or government regulation, or to protect the rights, property, and safety of our users and business.
4. Data Security & Storage
We implement industry-standard administrative, technical, and physical security measures to safeguard your personal data:
- Encryption: All data transmitted between the app and our servers is encrypted using HTTPS / TLS protocols.
- Access Controls: Restricted access to personal data, granted only to authorized personnel bound by strict confidentiality obligations.
5. Account Deletion & Data Retention
Account Deletion Request
In compliance with Google Play requirements, you have the right to request the deletion of your account and associated personal data at any time:
- In-App Deletion: Go to Account Settings > Privacy / Security > Delete Account.
- Email Request: Contact us at info@worldmarketapp.com with the subject "Account Deletion Request".
Upon verifying your request, we will permanently delete or anonymize your personal data within 30 days, except where retention is required by applicable tax, accounting, or legal obligations (e.g., order invoice records).
Data Retention
We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy or to comply with legal requirements.
6. Children's Privacy
World Market App is not directed to individuals under the age of 13 (or 16 in certain jurisdictions). We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal data without parental consent, we will take steps to delete that information immediately.
7. Your Rights and Choices
Depending on your jurisdiction, you may have the following rights regarding your personal information:
- Access & Portability: Request a copy of the personal data we hold about you.
- Correction: Update or correct inaccurate account details through the app settings.
- Deletion: Request the erasure of your personal data.
- Opt-Out of Marketing: Unsubscribe from promotional emails or disable push notifications in your device settings.
8. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal obligations. We will notify you of any material changes by updating the "Last Updated" date at the top of this policy and publishing the updated policy within the app and on our website.